It's hard to give a definite answer without knowing who your target market is or who you are. If you are a B2C, connecting personally is good, everyone loves th

It's hard to give a definite answer without knowing who your target market is or who you are. If you are a B2C, connecting personally is good, everyone loves the underdog startup. If you are a B2B, it may be difficult to land large contracts with that sort of persona.