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"make our cultural treasures accessible to everyone. Forever." They're stating their mission and then asking for donations. At least that's how I see it. There
by HackinOut 12y ago
"make our cultural treasures accessible to everyone. Forever."
They're stating their mission and then asking for donations. At least that's how I see it. There is no endeavor that is guaranteed to succeed. Money isn't the only problem they are facing.
I personally greatly prefer that statement to something like "if the money runs out, we'll have to close IA. Please donate." which somehow sounds like blackmailing. EDIT: The former doesn't feel like marketing to me, might lead more people to donate and I would expect most of us (like you and me) to understand that they do not make any promises, except doing their best.
- walterbell 12y agoYes, compare with recent discussion about Wikipedia fundraising language, http://www.quora.com/Are-donations-instead-of-ads-or-charging-fees-an-important-reason-for-why-Wikipedia-has-so-much-information http://www.quora.com/Are-donations-instead-of-ads-or-chargin... "The Wikimedia Foundation recently raised $20 million. Assuming a generous $3 million to keep the projects online per year, that's over six _years_ that the projects could continue operating before needing to ask for money again. Contrast with e-mails and in-site donation advertising that suggest that the lights will go off soon if readers don't donate today."