Let's say, for example, we have "brokers with 2-4 person offices doing less than $500k a year in sales, who would be willing to pay up to $150/mo for a good web

Let's say, for example, we have "brokers with 2-4 person offices doing less than $500k a year in sales, who would be willing to pay up to $150/mo for a good web-based CRM" How do you go about reaching these peeps, in this case? :) The insurance broker thing is just an example, but I'm curious what strategies people have more generically employed for similar types of situations.