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I'd be interested to see how this does. I'd imagine MAYBE a 1-5% conversion and 95-99% of your potential customers leaving very annoyed.
by kevinweaver 12y ago
I'd be interested to see how this does. I'd imagine MAYBE a 1-5% conversion and 95-99% of your potential customers leaving very annoyed.
- ssharp 12y agoThe idea behind conversion optimization is to convert more of the Maybe's in to Yes's. Alienating the No's shouldn't be too much of a concern as long as you aren't turning your Yes's in to No's. It's still a balancing act between improving conversions and not annoying people, but I've never seen an appropriate, well-implemented pop-in like this NOT increase conversions.
- kevinweaver 12y agoGood point. The service doesn't seem like it would do well with established eCommerce sites where the probability of potential customers returning at a later date is high. This is definitely more of a last ditch effort for smaller sites.