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Rapid A/B-testing with Sequential Analysis
- jchung 12y agoRead the article. Not sure I understand how this is used in real world applications? Is the idea that the sequential analysis method returns an alert / flag once there is sufficient data to conclude that an A or B has been selected?
- matsiyatzy 12y agoYep, the method will alert you when there is enough data to be able to conclude which hypothesis is true.
- russjones50 12y agoA/B testing is probably the best experimental test method to implement for any projects, but it does take a lot of time and investment to complete it. But thank you for explaining this Sequential Generalized Likelihood Ratio test. Definitely is a faster shortcut for experimentation.