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I've always thought of Apple as a marketing company that happens to sell technology, and not a technology company that sells through marketing. Also the capita
by oscargrouch 12y ago
I've always thought of Apple as a marketing company that happens to sell technology, and not a technology company that sells through marketing.
Also the capitalism of today with all of its lust for profits, sales, budgets, and deadlines its kind of luddite, can have a predatory behaviour for innovation and advancements in technology in general.
I think if tech companies want to survive for more than 10/20 years, they will need to get into the core of the system, of THE machine, and figure it out better ways to survive by really delivering good tech and innovation, and not by just promissing a world with rainbows and unicorns
- code_duck 12y agoA marketing company that happens to sell technology would be selling some sort of standard solution. As Apple develops everything from their protocols to chips to operating systems to complete devices in house... I'd say they're a technology company who also takes marketing very seriously.
- oscargrouch 12y agoMy point is, Apple is not successful because they have the best technology, they are successful because they have the best marketing (and cult followers)
- simonh 12y agoThey design their own CPUs, displays, operating systems, consumer and professional applications, connectors, development tools and languages, desktops, laptops and mobile devices in house. Which company would you say has a greater engineering footprint across technologies and business sectors than Apple? There are a few tech companies that actually do one or two things that Apple doesn't, but I can't think of any that do everything that Apple does.
- oscargrouch 12y agoOh forgive me priest of the Apple church, cause i've committed a sin.. How many ipads i have to buy to be forgiven? creepy..
- deleted 12y ago[deleted]