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So far the Moto 360 is the only smart watch for sale that I think I'd want on my wrist. It looks like a cool watch. I don't think I'd use the apps or anything a
by programminggeek 12y ago
So far the Moto 360 is the only smart watch for sale that I think I'd want on my wrist. It looks like a cool watch. I don't think I'd use the apps or anything a whole lot, but I think that it'd be a nice enough looking watch to wear around.
I think that tech people are overestimating the potential of wearables as useful tech. There isn't much a smart watch does for you that you couldn't pull out your phone and do.
However, the whole reason smart watches exist is to increase the LTV of a customer. When you are selling a $200-600 phone, selling a $200+ watch is a nice bump in LTV.
Apple's interchangeable bands is not just to make the manufacturing process cheaper and more efficient, it's also to make it so you can buy multiple bands to match different outfits. I know some people who own tons of Chuck Taylor shoes of different colors to match every outfit they own. Same kind of deal.
In many ways, wearable tech is less about tech and more about fashion businesses. Fashion is a great business because it's disposable. Disposable things get repurchased.
Phones are disposable, laptops are disposable, all of it is disposable and that is almost like a form of recurring revenue. Devices as a service in a way. The push for all of this is driven by profit, not by much else.