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If I could pick just one of the three - great product, luck and marketing - I'd say great product trumps luck. Because without a product all that luck can get y
by standrews 12y ago
If I could pick just one of the three - great product, luck and marketing - I'd say great product trumps luck. Because without a product all that luck can get you is a winning lottery ticket. And hustling and marketing increases the probability of "luck".
- downandout 12y ago>I'd say great product trumps luck. Because without a product all that luck can get you is a winning lottery ticket. Of course you would say that, because that's your experience. In your case, the entry fee to the lottery was creating a great product, doing marketing, and generally hustling - just like your competitors. Once you paid the entry fee though, the controlling factor was luck. You won, and your competitors lost. I am not trying to take anything away from your success, because you paid your entry fee through hard work, but as I said it shows a lack of perspective to just say "we are successful because we made a great product". Great products fail every day.
- standrews 12y agoI've been on the failing side as well, both with Pipedrive marketing activities (at least 1 mentioned in the post too) and my own startup. With the latter I had "luck" in getting decent press and some influential users, but it failed because the product wasn't there. So I guess we both have a point.