I don't know, that seems like fighting the last war ("Generals always fight the last war"...) Microsoft has a 5 year head start and has spent billions on this

I don't know, that seems like fighting the last war ("Generals always fight the last war"...) Microsoft has a 5 year head start and has spent billions on this and they are nowhere close to Google (I'm not even talking tech, just market share). I think the only way to beat Google at this point is by winning the next war (Yahoo! already missed mobile). Just like no one beat Microsoft at operating systems or productivity software; the world just moved on from caring about those things. Of course, no one knows what the next battle will be. Of course, beating Google is somewhat of a red herring; they don't necessarily need to lose for Yahoo! to win.