The Techcrunch article announcing the company was closing sheds some more light[1]. "This decision sentences us... to pay damages for publishing our opinion ab

The Techcrunch article announcing the company was closing sheds some more light[1]. "This decision sentences us... to pay damages for publishing our opinion about Referencement on Twitter. ... This sentence means we cannot go on. " Ultimately, they were fined 10,000 Euros (it seems) for slandering their SEO company on Twitter. But I am sure the challenge of having an open site where anyone can post anything (and modify their own templates) was the root cause. It's hard to be totally open to user's content and maintain Google's domain trust. [1] http://techcrunch.com/2011/08/19/social-ecommerce-site-zlio-joins-the-deadpool/ http://techcrunch.com/2011/08/19/social-ecommerce-site-zlio-...