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When discussing the mobile market, and especially the iOS mobile market, we are talking about a consumer who typically thinks nothing of dropping $4.50 for a 12
by Iftheshoefits 12y ago
When discussing the mobile market, and especially the iOS mobile market, we are talking about a consumer who typically thinks nothing of dropping $4.50 for a 12 oz. cup of badly roasted espresso with steamed milk. That they don't want to pay $0.99 for something they think is "really neat" and arguably longer lasting than a cup of "cappuccino" says more about their (consumers') sense of entitlement than the value of the products under discussion.
- anon4 12y agoThat is only a small fraction of the mobile market. A much larger fraction is people who save money for a few months to afford a powerful handheld computer. And for them 4.50$ is closer to two lunches, than a single cappuccino.
- Iftheshoefits 12y agoThe market of automobile buyers includes the market of Tesla buyers as well as the market of Toyota buyers.