The book, "How Google works", is an arguably self-glorified interpretation of a rare success story. This article, is a re-interpretation of the interpretation.

The book, "How Google works", is an arguably self-glorified interpretation of a rare success story. This article, is a re-interpretation of the interpretation. I seriously doubt if there is any value at all. I think HBR is a major source of management BS. I haven't done the research yet but I bet it has published tons of articles in late 90s about how Apple's culture sucked, and then after its resurrection, how it worked so wonderfully well. My point is, go create your own billion dollar business, and let HBR package your culture later!