I have to enable "ideas mode" and I when I do start looking at my day to day life with more critical and objective eyes. I run a software company too, so I'm no

I have to enable "ideas mode" and I when I do start looking at my day to day life with more critical and objective eyes. I run a software company too, so I'm not short of people throwing ideas at me! Here's a couple of examples, one business focussed and one more personal. Story one... A few years ago one of my developers quit because I forgot their job review. Bad times followed as we were busy and replacing a good developer is not easy. Once the dust had settled I looked for a web app to ensure this problem never occurred again. I couldn't find anything, and so my company built a HR app to simplify our HR processes and automate the heck out of them. A couple of years later www.staffsquared.com was born. So this was us building a tool to scratch our own itch, which is a common approach. Story two... My other half is obsessed about checking her bank account. She logs in twice a day to see what's happening and to ensure that her card(s) haven't been used. She's worried about identify theft. Thinking about this, I came to the conclusion that it'd be really cool to have a text message service that alerted my partner to any "strange" transactions. Some banks in the US provide this, but in the UK it's not a thing. I haven't had the chance to pursue this idea any further just yet. So my approach is scratching a personal or professional itch. My co-founder and CTO at my software company takes an entirely different approach. He likes to build things because he gets a kick out of making cool technical shit work. I can't roll like that, I have to have an understanding of the problem and how my proposed solution will fix it. It needs to address a pain. I am technical, but I don't get a kick out of building things for the sake of building them to learn, experiment etc.