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All your affiliates care about is that your conversion and commission rates are higher than the competition. All you need to care about is that your lifetime cu
by gotrythis 12y ago
All your affiliates care about is that your conversion and commission rates are higher than the competition. All you need to care about is that your lifetime customer value exceeds your costs including commissions.
A great example was a dating site that offered a 200% commission on each sale, because they knew that once people were in their sales funnel, enough would buy buy bigger ticket items to make it profitable. They crushed the competition who was offering 50% commissions on similar products because affiliates chose to get the 200% commissions.
- taprun 12y agoI find it hard to believe that no one would figure out how to game the system with shill buyers, once commissions moved above 100%. Could you point such a program out? My google skills have failed me.
- MalcolmDiggs 12y agoMost are private, check out cj.com and shareasale.com (you'll have to sign up before you can see those kinds of affiliate programs). But he's right, those kinds of offers are commonplace.