Sometimes it helps not to be the first mover. Apple wasn't that for mp3 players or smartphones. Amazon has made some mistakes and Kindle isn't perfect, so there

Sometimes it helps not to be the first mover. Apple wasn't that for mp3 players or smartphones. Amazon has made some mistakes and Kindle isn't perfect, so there Apple can learn a lot from them. I think Apple will deliver something a bit different from Kindle, probably something that can deal easier with much wider media than just books. There could be also somekind of podcast equivalent of text, where you can subscribe to a piece of free or paid content, and where creators can provide that content without going through book publishers or without some exclusive deals.