Why? The Arist makes espresso drinks and will cost at least $400 whereas the Keurig costs less than $150 and makes drip coffee. The Arist looks great, but the

Why? The Arist makes espresso drinks and will cost at least $400 whereas the Keurig costs less than $150 and makes drip coffee. The Arist looks great, but there is probably very little crossover between the two sets of customers.