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I don't know what the business plan here will ultimately be, but there are apps which charge say $40 for a dermatologist to read a photo of your skin lesion. As
by dr_ 12y ago
I don't know what the business plan here will ultimately be, but there are apps which charge say $40 for a dermatologist to read a photo of your skin lesion. As a physician, at first I thought, what dermatologist would accept $40 (or less if the app gets a cut) to do this. But it's making more sense with time. I can see physicians doing work like this from the comfort of their home environments, on somewhat of their own schedule, than dealing with the hassles of running an office or coding with the nightmarish icd10 schedule. They may lose on some income, but will make up for some of it with volume and for many it will be worth it for the convenience and, hopefully, reduced stress levels. I hope companies like bettir and some of the others, succeed.
- cmikec 12y agoThanks for your kind comments. :) You're totally right. We believe this is the correct paradigm for the future of medicine. Going to the doctor's office is no fun, and nobody likes to do it. As a result, many preventable causes of death and illness remain untreated. Bettir's goal is to make it possible to manage certain conditions, like high blood pressure, from the comfort of one's home.
- ndamiano 12y agoCongrats, guys. What is the business model for Bettir? Is it going to be a challenge to cover costs if you're employing expensive physicians to man the chat lines?
- cmikec 12y agoWe started out charging people $10/month for our service, and most of our users felt that was a fair price. We are playing with some other options now. In the healthcare industry there are a lot of possible payment models. We have done a lot of internal calculations to prove that we can make the numbers work, but you are right that covering the costs is a challenge for this type of service. Without revealing too much, I'll say that part of our secret sauce is the way that we provide high-quality feedback at an affordable cost.
- tomjen3 12y agoI don't much care to admit it, but I have an irrational fear of doctors. This would be a great help for me. Even better, if you enable people all over the world tohave access to the best doctors.
- cmikec 12y agoYou would be surprised how many people have an irrational fear of doctors. And that said, even people who aren't fearful generally don't like going. For most, it's just not a pleasant experience. We'd love to get you signed up, go ahead and email me at mike@bettir.com I can answer any questions that you have. And you also nailed something on the head that hasn't been addressed much yet in these comments - one of the biggest benefits of what we're doing is that many people around the world don't have access to the best doctors. By giving people care through our service, we're enabling high-quality care in a widespread fashion.