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This seems potentially very shortsighted, as difficult as it must be to measure exactly how much of their success on mobile was due to the free advertising on A
by Encosia 12y ago
This seems potentially very shortsighted, as difficult as it must be to measure exactly how much of their success on mobile was due to the free advertising on Armor Games, in and out of game.
- kemayo 12y agoAs an anecdotal data point, I own the last few versions of the Kingdom Rush game on iOS, and I'd never even realized that they had a flash version until I read this post.
- Encosia 12y agoDo you recall how you found the first version that you purchased? What I'm wondering is if the free marketing on sites like Armor Games was a key part of the initial push to be discoverable on the app store rankings. Of course, the existing mobile user base may all the captive audience they need to accomplish that at this point.
- kemayo 12y agoThis was a few years ago at this point, so my memory is fuzzy. I have a sense that I may have seen someone reviewing it (the iOS app specifically) and decided that it sounded appealing.