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This is really interesting! How was the process with Seedrs? Was it easy to get funded? Did you advertise like you would a Kickstarter campaign? It says that t
by kristiandupont 12y ago
This is really interesting!
How was the process with Seedrs? Was it easy to get funded? Did you advertise like you would a Kickstarter campaign? It says that they do due diligence -- did they discuss your valuation etc. with you? And how is the relationship now, with all the crowdfunders voting through them -- does it take up a lot of your time? Does it impose constraints or weird situations that you didn't foresee?
Sorry about the barrage of questions.. :-)
- Major_Grooves 12y agook, in order: process was very painless. For me it was quite a minimal pitch - powerpoint, a video and a wireframe really. Just some legals to sort out, but mostly very easy. No legal costs for me. It was easy for me to get funded, but then it was "only" £30k, and this was the first real crowd-equity platform so I was aware I was taking advantage of a rising tide anyway. I didn't really treat it like a Kickstarter campaign, but I think you would now. I just posted on Facebook a few times. A few friends and family invested but mostly it was stranger. I spent 2 weeks getting a kick as I clicked refresh every 5min to see more money go in! Due diligence = confirming there is some evidence to the market data you reference, plus general KYC. Valuation is pretty much up to yourself. They might guide you, not sure. I set quite a low valuation. Relationship is fine. To be clear the crowd-funders don't get to vote - Seedrs do that on their behalf, which makes things much easier. Doesn't take up any of my time other than a quarterly update. I do wish some of them would engage a bit more. Maybe when it was £10 investment they are not that bothered, but on paper their investment is worth at least 10x more now. Yeah there were some weird constraints when it came to our seed round wrt to protecting the investors. Mostly being very careful to make sure they could not get diluted out. We overcame the issues though.
- kristiandupont 12y agoThank you!