> (Of course, none of these streams show the same ads the original broadcast does—but if you're a clever ad agency, you're already doing product-placement inste

> (Of course, none of these streams show the same ads the original broadcast does—but if you're a clever ad agency, you're already doing product-placement instead of interstitials most of the time anyway.) I think you just backdoored into the most interesting ad campaign ever: 1) Find a show with a directory / writer / production team known for producing content that "stands the test of time" (e.g. likely to have a high total_views_over_time:broadcast_views ratio) 2) Include product placement for a non-existent product by a currently-existing company with strong brand recognition 3) Test response to non-existent product by initial viewers 4) Start viral campaign around non-existent product (this likely favors "Hunh?" shows a la Lost or Fringe) 5) Trigger view bump in show (win award, produce new episodes in partnership with Netflix, produce new movie, etc.) 6) Launch real-product multiple years after initial product placement