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You'd be surprised... After removing the "type it twice" box during registration, the bounce rate of "welcome" emails went up quite a bit.
by tonyarkles 12y ago
You'd be surprised... After removing the "type it twice" box during registration, the bounce rate of "welcome" emails went up quite a bit.
- hamiltonkibbe 12y agoJust did that with a password the other day. At least I didn't mistype both my email and password when signing up...
- mikeryan 12y agoBut what happened to your conversion rate?
- paublyrne 12y agoThat's interesting. I always felt that repeating that field was a sort of faux validation, but maybe not! Well, a lot of people do not know their own phone number.
- shdon 12y agoI've seen mistype rates of close to 20% without the second field. Still, my boss won't allow me to put in the second field because he feels it would hurt the user experience.