I think that's a little hard to say genially. In some industries (eg mechanic) repeat business is common pretty so it's really just 20% of the first sale. Other

I think that's a little hard to say genially. In some industries (eg mechanic) repeat business is common pretty so it's really just 20% of the first sale. Other industries tend to spend a lot on customer acquisition anyway, eg personal injury lawyer. In some industries 20% is a money losing exercise. They'll probably acquire more nuance eventually.