Everyone complains about Facebook pulling the rug out from under them, but that is nothing new at all, you should expect that from every tech company ever. Wha

Everyone complains about Facebook pulling the rug out from under them, but that is nothing new at all, you should expect that from every tech company ever. What a tech company needs and what it's willing to give change dramatically as they grow from 100K to 100M users and beyond. What's more interesting to observe is that Facebook's strategy has a fundamental in-built conflict of interest. That is the interest of selling advertising, and the interest of showing the user what they want to see. They have to toe this line very carefully because it will be so easy for them to lose users if they show them too much crap they don't want to see. But at the same time, it's always been Facebook's culture to push the envelope, and they are in desperate need to increase monetization to justify their valuation. I don't envy the decisions facing Facebook right now.