This seems interesting. My initial reaction was "what's does facebook get" from this. I had originally thought that this was only going to be open to apps that

This seems interesting. My initial reaction was "what's does facebook get" from this. I had originally thought that this was only going to be open to apps that somehow incorporate Facebook's api (or their wholly owned company's APIs). So I was surprised to read that it essentially said "no facebook required". Which seems nice. The 30 day live requirement is also telling. I'm guessing that facebook can judge if any initial uptick is occurring and then use this in their acceptance criteria. Th fbstart program seems to be some sort of way for facebook to get a grip into the very early stage mobile ecosystem. Primarily for their acquisition strategy (think early instagram, whatsapp, etc.). It also seems like a direct competitor to the accelerator programs?