3 ms·
Slightly off-topic, great job launching! You did ask for feedback on your site, just pointing out a specific copy that was bolded out: "You are losing customer
by acesubido 12y ago
Slightly off-topic, great job launching! You did ask for feedback on your site, just pointing out a specific copy that was bolded out:
"You are losing customers right now. Desktop viewers of your website are leaving without downloading the app..."
Here's a friendly tip from a conversation between Amy Hoy and Nathan Barry that can be found here -- http://nathanbarry.com/step-by-step-landing-page-copywriting/ http://nathanbarry.com/step-by-step-landing-page-copywriting...
Nathan: Good. I wrote out half a dozen headlines trying to get at the core pain.
Amy: How would you feel, though, if a stranger came up to you and said “You’re losing hundreds of sales.”?
Nathan: Who the hell are you to tell me what’s wrong with my business…
Amy: Right, me too. Not because you’re not interested in getting extra sales, but because it SOUNDS like you’re being attacked.
Nathan: Good point.
Amy: I tell my students to be very careful with statements that might sound accusatory.
- kumarski 12y agoHmmm... good point. I like the example and thanks for sharing the link.
- justintbassett 12y agoI wonder if something more like, "Hundreds of sales are waiting" could work?