This is a case of SA;DR. Sponsored article, didn't read. I wanted to read the article, honest I did. But as soon as I saw the General Electric (GE) logo smack-

This is a case of SA;DR. Sponsored article, didn't read. I wanted to read the article, honest I did. But as soon as I saw the General Electric (GE) logo smack-dab in the middle of "Brain.Mic"'s own logo (who the f%^$ does that!?, what self-respecting company, particularly a journalism publisher, DOES that!?), I tuned out. I won't trust a publication that sells itself out that way, and consider the content of the article suspect. Sorry, but that's how I roll.