The trouble with the order the article was presented in, is that it buries the lede (the lede here being that the author has a very significant personal bias, w

The trouble with the order the article was presented in, is that it buries the lede (the lede here being that the author has a very significant personal bias, which can color the reader's perspective of the rest of the article). The author chose (subconsciously or not, strategically or not) to defer mention of that important fact to the end, by which point many readers will have already given up reading. It is a fact that people pay more attention to the beginning of an article and that a significant proportion of people fall off the end and don't finish.