This is Wired's repost of Kathy Sierra's "Trouble at the Koolaid Point". It was previously posted on HN about a month ago, but I missed it then. I think it's

This is Wired's repost of Kathy Sierra's "Trouble at the Koolaid Point". It was previously posted on HN about a month ago, but I missed it then. I think it's very well written and it seems especially topical today.