To speak in Apple's defence here: I'm not sure this is 100% overreaching. Woolworths (and Coles) are producing a whole lot of branded in-house products. That

To speak in Apple's defence here: I'm not sure this is 100% overreaching. Woolworths (and Coles) are producing a whole lot of branded in-house products. That now includes Mobile Phone SIM cards. (Not handsets that I'm aware of - YET) It might also include stuff like blank CD's, MP3 Players, and whatever other stuff they have down the stationary aisle. (I'll check tonight and reply later) Certainly that logo would look suspicious on a MP3 player. (And also certainly - apple have no complain against a home-brand muesli) Apple might have learnt from their past - think Apple Records and the fact that "Apple computer" weren't in the same business as them..