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London Black cabs are overpriced, and there's no market check that stabilises price, as much as I respect the institution of "The Knowledge", you are still boun
by jively 12y ago
London Black cabs are overpriced, and there's no market check that stabilises price, as much as I respect the institution of "The Knowledge", you are still bound by the need to trust your driver, and many are just opportunistic.
The Knowledge may make for better navigation, but as a customer, the amount of times it actually comes in useful (road works, accident, awkward route) is very low, 90% of journeys are straightforward.
It certainly doesn't justify the 50%-100% price increase for the privilege of hailing the cab on the street vs. by pre-booking, especially when most of the time the route you are taking is short (no Londoner in their right mind would use a black cab for a long journey, unless they have money to squander or it's so late at night that you're desperate)
The likelihood of getting any real value out of the knowledge when taking a cab in London is very low, and the fact I need to pay for idling in traffic with an un-capped fare potential on top of jacked rates just makes for a terrible proposition.
As a consumer, there's just no value in that, and Black Cabs need to evolve or compete themselves back into relevance, bring on Uber, Lyft, Wheel and any other newcomers.
Source: 14 years of being a grumpy Londoner.