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It's a pretty standard tactic of ad agencies for years now to deliberately make TV adverts slightly hallucinatory and weird, to make the viewer jerk out of thei
by JonnieCache 12y ago
It's a pretty standard tactic of ad agencies for years now to deliberately make TV adverts slightly hallucinatory and weird, to make the viewer jerk out of their coma and lay down some memories. These people are not stupid.
- samelawrence 12y agoTIL there's a very logical reason that ads have gone for the "random awkward humor" vibe in recent years. Cool.
- JonnieCache 12y agoHere's a classic example: https://www.youtube.com/watch?v=lrMD_z_FnNk https://www.youtube.com/watch?v=lrMD_z_FnNk This was a massive hit with students and the like, and spawned many online techno remixes, before that was a thing. (BTW I'm not an advertising executive or anything, but I was told this by someone who works in print media.)