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There are probably very high fixed costs in successfully contesting tickets. You have to fill out a form. You have to understand how it works. You have to know
by ianferrel 12y ago
There are probably very high fixed costs in successfully contesting tickets. You have to fill out a form. You have to understand how it works. You have to know what the laws are, and what a likely avenue to contest is. You probably have to mail or physically hand the form in.
For many people, it's not worth the effort. It might be hours of work for a relatively small gain.
For the company, they can catalog the institutional knowledge required, then very quickly assess whether a given ticket falls into one of the categories they know how to contest, print out the form automatically, then mail or submit them in bulk.
700 tickets a week * 0.70 contested * 0.20-.30 won * $76/ticket * .25 fee * 52 weeks = $97-145k/year revenue.
Looks like they're just two founders right now, so that's not unreasonable.