It's a landing page/squeeze page most of our userbase isn't in the US. So right now tied to our campaigns we were focusing on less click throughs and very swif

It's a landing page/squeeze page most of our userbase isn't in the US. So right now tied to our campaigns we were focusing on less click throughs and very swift conversions on the download link. In addition to working on a more robust page for our US users. This was strictly for testing purposes for converting internationally. I can't speak for other companies branding/positioning and market but for us it works wonderfully well.