While so many competitors are scrambling to make smartwatches that can't competently track your fitness and can't competently replace your phone, this Band has

While so many competitors are scrambling to make smartwatches that can't competently track your fitness and can't competently replace your phone, this Band has all the sensors necessary to be a legitimate fitness tracker, the form factor will ensure it's more accurate, and it also can function as a useful proxy to your phone. While it may not have all the features of the Apple Watch, it seems to have all of the most useful ones, like delivering important notifications straight to your wrist. And it's cross-platform! It seems to me that Microsoft has found the two areas where wearables really excel -- quantified self and notifications -- and focused on these features above all else. It's not high fashion, although the band form factor is hard to be offended by, especially if you have the screen facing down. It doesn't take photos, but why would you take photos with your watch? This is not unlike the iPod, which focused on storage space and an extremely simple interface above all else.