I sorta agree, but I think the core paragraph explains his motivations better: [I]f hearing that the CEO of Apple is gay can help someone struggling to come to

I sorta agree, but I think the core paragraph explains his motivations better: [I]f hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy. Announcing that you're straight is never going to be controversial, but we're currently in a cultural stage where announcing things like this continues to normalize the reality of diverse types of sexuality and, ironically, over time that should make it less of a big or negative deal to some people.