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Unless you actually offer your application, and support it, in a particular language, "optimizing your conversions" from the app store by putting up lots of tra
by xorcist 12y ago
Unless you actually offer your application, and support it, in a particular language, "optimizing your conversions" from the app store by putting up lots of translated keywords amounts to spam.
Sure, you may earn money from it, but it's not really helpful to your customers.
- mrborgen 12y agoCompletely disagree. Let's take our app as an example, it's an music making app with just a few sentences in it, which aren't really relevant for the core experience. If a russian person searches for делать музыку (make music), why is it spam that our app is there?
- xorcist 12y agoOf course there are exceptions to this. Yours may very well be one. If there is very little or no text in it that does not matter for using the software, a bad translation would be nothing worse than a nuisance to the user.
- rada 12y agoI think there is a major disconnect for you as an English speaker. Try picturing the situation in reverse - you go to the app store, search for "music making app" and click on result after result only to see a bunch of Chinese characters, or words that make no sense because they weren't translated by a human. I guarantee you will feel spammed, rather than: These words are not relevant to my "core experience"! I'll just deduce that "Toys" actually means "Play"! Case in point: I am that "russian person". When I search in Russian, I am doing it because I want to get russian apps - that is, fully localized apps whose UI is natively Russian. I positively hate it that the app store is full of apps that were "search optimized" like you suggest.