http://www.tacobell.com/Company/newsreleases/Taco-Bell-Mobile-app http://www.tacobell.com/Company/newsreleases/Taco-Bell-Mobil... Found the press release on th

http://www.tacobell.com/Company/newsreleases/Taco-Bell-Mobile-app http://www.tacobell.com/Company/newsreleases/Taco-Bell-Mobil... Found the press release on their website (which isn't actually dropped I think). The press release makes it seem like its a temporary blackout on all Taco Bell social media. It doesn't specifically mention dropping the website permanently. Appears to be a big publicity stunt that means very little except Taco Bell has a new mobile ordering app. Excerpt: "Today, Taco Bell’s highly followed social media platforms – including Twitter, Facebook, Tumblr and Instagram – have gone dark, revealing the new way to Taco Bell is #onlyintheapp. While silent, each social media platform, as well as tacobell.com, will provide only a disruptive message and link to download the new app -- with all previous content removed. Consumers with the previous Taco Bell mobile app will receive an update for the new mobile ordering app."