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It's also completely free for Google to advertise on their own website.

• valarauca1 12y ago
  Yes but that doesn't mean the economic value is non-existent. Theoretically Google could sell that space. They trade this potential profit to promote their own product, at a loss, of how ever much that space could be sold for. This is like economics 202, opportunity cost.
  • MichaelGG 12y ago
    It's not that simple. It's easy enough to claim that showing a Chrome ad benefits users and helps Google's brand. Showing third party ads hurts Google's brand and overall value.
    • valarauca1 12y ago
      Only if the 3rd party project is subpar. largely chrome is a 3rd party project from the eyes of search. I'm pretty sure there isn't a massive overlap between search and chrome developers at google.