All Amazon needs is something great that Apple and Google can't offer. For example, if I had an Amazon phone that paid for itself each month with, say, discount

All Amazon needs is something great that Apple and Google can't offer. For example, if I had an Amazon phone that paid for itself each month with, say, discounts on shopping, gas, restaurants, etc., I'd get it without hesitation. It might be a second phone or phones for my kids. If enough people did so, the Amazon market would be big enough for app developers to target and easier to target (and test, and make money with) than the far more diverse Android market. The iPhone apps I care about would soon be available, and I could then save a bundle by going Amazon only. I'm just saying that it's still too soon to say that nothing significantly better than iPhone and its apps, or cheaper than Android and its apps, will ever be possible from a third platform.