I still find it astounding that high-ranking execs at Amazon could have thought that this product had even the slightest chance of being successful. If the Kin

I still find it astounding that high-ranking execs at Amazon could have thought that this product had even the slightest chance of being successful. If the Kindle Fire tablets had all cost the same price as an iPad, I seriously doubt they would be enjoying the popularity that they have today. It would appear that the thought process leading to the existence of that Fire Phone was that the Kindle Fire's success has less to do with price and more to do with Amazon.com ecosystem integration!