Maybe not a feature, but a selling point for sure, and I couldn't agree more. That said, they don't really advertise the "locked in" part, but it's unlikely th

Maybe not a feature, but a selling point for sure, and I couldn't agree more. That said, they don't really advertise the "locked in" part, but it's unlikely that it takes long for the average user to figure it out. The question "what does this phone do that others cannot" really was never answered with the Fire. (Other than that gimmicky perspective view thing)