As an ex-Zillow employee, I'm guessing it does go away from Zillow/Trulia at some point, and also, these brands definitely do compete. Zillow/Trulia are media

As an ex-Zillow employee, I'm guessing it does go away from Zillow/Trulia at some point, and also, these brands definitely do compete. Zillow/Trulia are media companies trying to connect buyers with brokers who pay them money for advertising. Redfin is a brokerage trying to connect buyers with their own brokers.