Microsoft has been doing this, too, since Windows 8.1, and it's going to do it even more aggressively with Windows 10. I'm not saying it to mean that it's okay

Microsoft has been doing this, too, since Windows 8.1, and it's going to do it even more aggressively with Windows 10. I'm not saying it to mean that it's okay - in fact quite the opposite. Both are doing it wrong, and I hope they stop, or at least give me an intuitive (not hidden within 100 other settings) way to disable it.