If merchant is paying 1.5% in CC processing fee (of which 1% goes to consumer in cash back) and has his own 2% loyalty program, switching to bitcoint-rewards(tm

If merchant is paying 1.5% in CC processing fee (of which 1% goes to consumer in cash back) and has his own 2% loyalty program, switching to bitcoint-rewards(tm) they can set the kick-back at 3% making consumer whole, and pocket the 0.5%.