2 ms·
It's not really the point of this article but magazine advertising is by far the least effective type of marketing we've ever tried. The prices are high and th
by callmeed 17y ago
It's not really the point of this article but magazine advertising is by far the least effective type of marketing we've ever tried.
The prices are high and the circulation numbers you're quoted are rarely the actual number of people who will see your ad.
- jacquesm 17y agoCirculation numbers without returns are meaningless anyway, especially if the item is sold exclusively through news stands.