4 ms·

Marketing materials are always a work in progress! We're very excited about pants; we don't have them yet, but it's most likely our next product.

• temuze 12y ago
  This looks really neat! Here's some unsolicited feedback: > "Scientifically proven to measure you 20% more accurately than a professional tailor." This probably isn't a priority for you guys, but it would be cool to see the data on this. You could easily make a white paper without releasing your actual ML process - how big is your sample set, were your control groups "blind" when they reported which shirt they like more, were the tailored shirts the same fabric, how did you pick your "average" tailor, etc. The biggest reason on why I don't try a new clothing store is A) I don't know how well it'll fit me and B) returning things, even with prepaid slips, is still a hassle. For me, any little thing that convinces me I don't have to worry about returning goes a long way for trying a new store.
  • mpenn 12y ago
    We've thought about releasing a white paper but haven't gotten around to it. We brought it 35 people and 4 professional tailors. We had each tailor measure the subjects and then we measured each subject. We compared the standard deviation of the 4 tailors vs. the average of the 4 tailors vs. us. Our std was 20% smaller -- for the stats people out there, we're 20% more precise. Apologies in advance for anyone who wants to yell at me for the misleading use of "accuracy." I encourage you to give us a shot and see if we can nail the fit for you!
• petervandijck 12y ago
  Don't think of it as marketing, think of it as talking to your users (talking to us). You explain things much better here in HN and in your writing than on your website.