3 ms·
CPA doesn't suck and can make you a lot of money however like everything it has its place. It's not nearly the same as just sticking a banner on your page and
by sanswork 17y ago
CPA doesn't suck and can make you a lot of money however like everything it has its place. It's not nearly the same as just sticking a banner on your page and counting impressions. If managed right on a properly targeted site and a well thought out plan you can make a lot more with CPA.
- vaksel 17y agoCPA only works if you build your site around a specific offer. It's not something that you can really use to monetize an existing site.
- sanswork 17y agoI have to disagree with you there. I formerly worked in the CPA industry and we saw a lot of people with sites that weren't build around specific offers able to monetize them very well using CPA offers. As I said before CPA won't work for all sites. Same with CPC and CPM but it does work on a lot of sites both old and new. The difference is you have to spend a bit more time understanding your audience and researching offers. I understand that you've had issues monetizing a site with it but that is far more likely to be an issue with your target audience or your advertising strategy. If you don't get conversions from your CPA offers I'm guessing your CPC and CPM ads aren't converting well for the advertisers either which as we all know isn't going to last for ever.