It's the games. Games shift consoles. People buy iPhone games because they are there and because they are cheap. People _don't_ buy iPhones to play particular g

It's the games. Games shift consoles. People buy iPhone games because they are there and because they are cheap. People _don't_ buy iPhones to play particular games. This is the opposite case for consoles, where it's not uncommon for someone to buy a console to play a particular series — say, buying an xbox to play gears of war. At the end of the day, the iPhone lacks the lengthy and complicated games that a lot of people crave. This isn't to say more casual games stop them from competing, but they can't hope to use them to replace the current games market with cheap, casual games alone. Personally, I think it'd be nuts for any game developer to spend the same amount of time on an iPhone game as they would on a DS game. For two reasons; Apple's mercurial approval process and an app store full of companies chasing each other to the bottom — too many cheap-arse games basically.