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Why do people use MailChimp? UI experience better at DirectIQ and Campaign Monitor
- Dofuss 12y agoI'm still trying to understand why MailChimp is so popular, like I understand they have a lot of integrations, but their user experience is somewhat horrendous. Any thoughts on an Email Marketing service? DirectIQ seems really simple, albeit small and unknown to many.
- bruceb 12y agoMailchip gives you 12k emails to 2k people a month free. That helps in the beginning.
- Dofuss 12y agoTrue, but I feel like User Experience should be the all deciding factor. Like, it cannot ALL come down to what's offered in a freemium account, can it? Should it? Lol I suppose a lot of it has to do with how much money you have to market a product. Like when MailChimp sent Freddie to the stratosphere.. That was pretty awesome..
- jhwhite 12y agoDo you work at DirectIQ? This seems more of an advertisement than something to spark a discussion. Your link even takes people to the homepage, not any kind of article talking about the pros and cons of each service.
- Dofuss 12y agoNah, I knew someone would be bound to ask though. Buddies from Turkey swear by this product as their email marketing solution. I could only provide one link, and I feel like everyone knows about MailChimp, and Campaign Monitor (Used by Apple etc), so I put in DirectIQ's URL to spark the discussion. Here's another one that's been known to be simple: MadMimi.com -- it was just bought by GoDaddy and has been known for it's UI, yet, MailChimp seems to trump all. It baffles me. Thoughts?
- Dofuss 12y agoIn other words, I'm crowdsourcing to hear about the pros and cons of each service out there... :)