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Presumably, Godin and his colleagues did their research into similar businesses -- namely, Get Satisfaction -- before starting Brands in Public. And if so, the
by aasarava 17y ago
Presumably, Godin and his colleagues did their research into similar businesses -- namely, Get Satisfaction -- before starting Brands in Public. And if so, they would have known that some companies were not happy with Get Satisfaction's page design and copy, claiming that it hijacked their brands and confused customers.
- jeroen 17y agoThat is probably why the pages mention "unofficial" 5 times and "automatically generated by" 7 times. And contrary to GetSatisfaction, the associated logo isn't on the page.
- GHFigs 17y agoNone of the criticism I've seen leveled at BIP referenced the actual design of the site, which is on par with Get Satisfaction's vastly improved design and copy. People are just offended by the business model.